Thank you for visiting Erika A. Style Concept Store. We want you to know that your privacy is important to us. Our customers are at the heart of everything we do, and we strive to ensure your experience with our concept store is one that you will want to repeat and share with your friends.
As part of our commitment to you, we pledge to respect and protect the privacy of the personal information you provide to us.
Our website can contain links to and from the websites of our partners, stocked brands and curated artists(collectively our “Partners”), advertisers, and affiliates, amongst others.
If you follow a link to any of these websites, please note that this Privacy Policy does not apply to those websites.
We are not responsible or liable for the privacy policies or practices of those websites, so please check their policies before you submit any personal data to those websites.
WHAT INFORMATION DO WE COLLECT, AND HOW?
When you interact with us, whether by using our website or communicating with us, we may collect the following information about you: * Information you give us: you may give us information about yourself if you sign up for an account on our website, place an order for products, complete any online forms (such as registration forms, competitions, surveys or by reviewing the products you’ve ordered), opt in to receive our newsletters and special offers, participate in social media functions, pop up events, or correspond with us (by email, telephone, instant messaging apps, social media or otherwise).
USE OF YOUR PERSONAL INFORMATION
We may use the information we collect about you to:
Facilitate your purchases and provide the services you request.
Confirm and track your order.
Respond to your inquiries and requests.
Compare and review your personal information for errors, omissions, and accuracy.
Prevent and detect fraud or abuse.
Identify your product and service preferences.
Understand our customer demographics, preferences, interests, and behaviour, and contact you (via email, postal mail, and telephone) regarding products and services of Erika A style concept store that we believe might be of interest to you.
Depending on what you provide, this information can include your name, address or location, phone number, email address, date of birth, gender, purchase information, shopping preferences, reviews, images and financial information (including your credit or debit card details, although we do not hold them, our payment processors do). We supplement the data you provide us with data from data appending services such as public or social graph data in order to better serve you with content or promotions. We will append this data to our existing customer account information to better understand customers’ interests and to provide more relevant product recommendations and advertising, to increase our customer’s security when using our website and to comply with our legal obligations and legally approved.
Information our IT systems collect about you: each time you visit the website, certain information will be created and automatically recorded by our IT systems. That information includes:
Cookies: these small text files can help improve your experience with the Website and make it easier to interact with us. This may include storing your location or language preferences to save you having to re-enter information when returning to, or ensuring that items you wish to order don’t disappear as you navigate between pages on our website. We also use cookies to provide you with tailored advertising.
How do we use cookies?
We use technology such as “cookies” to collect information and store your online preferences. By managing your Cookie Preferences you can enable or disable a specific set of cookies, based on a predefined categorisation.
CATEGORIES OF COOKIES
Necessary cookies.
These cookies are required to enable core website functionality and are automatically enabled when you use the site. These include cookies that help to make the bag and checkout process possible, as well as assisting in security issues and conforming to regulations.
Functional cookies.
These cookies allow the website to remember choices you make and provide enhanced, more personal features. The information these cookies collect is anonymised and does not track your browsing activity on other websites.
Performance cookies.
These cookies collect information on how you use our website, for instance which pages you visit most often or if you got any error message. The information collected by these cookies is aggregated and therefore anonymous. We use them for advertising measurement and to improve how the website works.
Advertisement cookies.
These cookies are used to deliver adverts more relevant to you and your interests. They are placed by third-party providers with our permission and the information collected might be shared with other organisations such as publishers and advertisers.
Information we collect in store:
We at. Erika A style concept store is always looking for new opportunities to improve your shopping experience and this extends to your experiences in-store. When you visit Physically , you may have the opportunity to write on our visitors book to enhance your in-store experience.
You may also give us information about yourself in-store if you make a purchase using a credit or debit card, complete a survey or questionnaire, enter a competition or promotion, provide us with feedback or otherwise interact or correspond with us in-store or after your visit. We might also register your interactions with the products, in order to enhance your in-store experience by providing you a more personalised service during your visit and after.
WHAT DO YOU USE MY INFORMATION FOR?
We use the information for marketing and advertising purposes. Where you have told us you would like to receive marketing communications or when you have made a purchase using our services, we and our partners will use your personal information (including your name, email address and mail address) to occasionally send you updates, news, and offers via email, post, or other forms of media.
We may use your information (including supplemental information received from partners that we append to our existing customer information as described below), to tailor these messages to you. You may unsubscribe from our email marketing communications by modifying your preferences in your account’s profile management section, or by following the opt-out instructions in the promotional emails that are sent to you.
