Brand: Pull&Bear
A timeless regular-fit jean, reimagined through the lens of culture, craft, and community.
This faded blue-toned denim is upcycled and hand-beaded by a young Maasai woman, transforming a classic silhouette into a wearable story.
Diamond shaped with outline vector drawing beadwork in grey, blue, red,gold copper and black, with quiet confidence across the piece, echoing the rhythm of Maasai adornment and the enduring beauty of handmade detail.
Each pair carries the signature vision of our upcycled denim journey — where heritage, sustainability, and contemporary style meet.
The result is a garment that feels both familiar and deeply unique, bridging global denim culture with local artistry.
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